# The House Language

Owner-review visual package for House of Kusudi.

## What this kit contains

- `approved/` — the currently approved Kusudi mark, preserved without alteration.
- `marks/` — proposed House companion, compact and social-avatar vectors.
- `icons/` — category icons for the Public House, Artistry, Community, Academy,
  future House Office and story/editorial content.
- `templates/` — vector-first square post, story, reel-cover and orbit-background
  layouts. Replace placeholder text only with source-approved content.
- `exports/` — ready-sized PNG versions for practical social and media use.
- `editorial/` — an original, non-identifying House still life for brand/editorial
  use; it does not depict Nayma, a client or a specific programme.
- `house-palette.svg` — the review palette with named colour values.

## Use hierarchy

1. Keep the approved Kusudi mark unchanged wherever established identity is
   required.
2. Treat the new vector marks as proposed companion assets until the owner
   selects them. They do not replace the approved mark automatically.
3. Use Deep Burgundy and Warm Cream as the principal field colours; House Gold
   is an accent, not body-copy colour on light backgrounds.
4. Keep headings editorial and spacious. Keep practical information direct,
   calm and easy to scan.
5. Use one clear message per social asset. Do not invent prices, programmes,
   qualifications, partners, testimonials, dates or booking promises.
6. Use the House Office icon only to identify the future private surface. It
   must never imply that authenticated operations are active.

## Formats

SVG files are the editable vector masters. PNG exports are prepared for common
social dimensions. Preserve aspect ratio and clear space; never stretch, skew,
recolour or place the marks over visually noisy photography.

## Editorial boundary

The House trajectory and current visual language are owner-approved source
directions. First-person founder wording, client stories and operational claims
must remain exact and approved before publication. The Tanzania account must not
be presented as a direct quotation unless Nayma's own approved wording is used.
